Nintendo is one of the biggest names in gaming and is now said to be experimenting with smartphones and tablets.
Nintendo’s America president, Reggie Fils-Aim, confirmed the news, saying the company is working on “little experiences you can have on your smartphone or tablet.”
Fils-Aim added the new initiative is designed to bring people back to Nintendo hardware, such as 2013's Nintendo 2DS.
The exec told KING 5 News the following: “Our philosophy that Nintendo games are best played on Nintendo devices has not changed. We recognize that there are a lot of smartphones and tablets out there, and so what we're doing is we're being very smart in how we use these devices as marketing tools for our content."
He added, “We’re also doing a lot of experimentation of what I would call the little experiences you can have on your smartphone and tablet that will drive you back to your Nintendo hardware.”
So what kind of content would Nintendo like to bring to the market?
"It's largely going to be much more marketing activity-oriented," Fil-Aime said, "but we've done little things where there's some element of gameplay — a movement, a shaking, something like that that reminds you of the full blown experience."
It doesn’t seem like the full-blown Pokemon or Mario experience will be available on your favourite smartphone any time soon, so don’t expect to see any of franchises we know and love inside Google Play or Apple’s App Store anytime soon.
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